We like to work with the best, and companies come to us because they want to work with the best. Each year, BestMark turns away millions of dollars worth of business in order to maintain our quality standards, and we carefully inventory our abilities when considering partnerships with potential clients in order to guarantee success. Our mission isn't just to provide measurements and data; we listen and consult with you to understand how we can truly make your organization better.

Our long-term relationships with some of the world's finest companies result from a steadfast commitment to reaching beyond the role of a traditional vendor.


Philosophy of Business

We believe our philosophy of business and the strong character of our principal management team are the primary distinguishing characteristics that set us apart from the competition. In fact, we believe this sets us above most companies today. All of the principals at BestMark are perfectionists, immensely detail-oriented, highly ethical, and share an unshakeable commitment to the work we perform and the partnerships we develop. At BestMark, we don't make promises we cannot keep, we work hard and long, we respond quickly, and we develop strong and enduring relationships with our clients.

We strive to make every client feel like our only client and to make things look easy, even when they're not. We never burden our clients with the logistics of problem solving.


See The Difference

  • We consistently exceed our clients' expectations: BestMark's mystery shop error rate is close to non-existent and our completion rate is 100%.
  • We're operators: we think like store managers when it comes to improving customer service. We're driven by a true passion for achieving results while adhering to the highest ethical and professional standards in the industry.
  • Everyone at BestMark-including our owner and CEO-is very involved in the hands-on, day-to-day operations of the company.

Innovation

As one of the nation's first mystery shopping companies, BestMark's executive leadership team played a large role in creating and shaping the mystery shop landscape as it exists today. We are now much more than a mystery shopping company; BestMark continues to be a thought leader in the customer experience research industry and serves as a valuable consultant to America's most innovative and customer-focused companies.


Creating a Difference

  • First company to link mystery shop data to other research data
  • First to dissect moments of truth that drive differentiation
  • First to provide extensive story-like narrative to frame the experience beyond numeric scoring
  • Continue to be an innovator and blaze trails in new areas of research, analytics, technology, and integrated customer feedback programs

Technology

Yes, we love technology. In fact, we internally design and create all of the software that drives our business. Our systems are designed with a singular purpose in mind: to deliver quality products to our clients. Since we're not forced into the constraints of someone else's software, we can custom design online tools and interfaces to turn our clients' ideas into powerfully functional products.

BestMark is always ahead of the curve when it comes to technology development and passing those innovations along to our clients. We are committed to our leadership position in the industry and to remaining on the cutting edge of technological advances. Examples:


  • Our field representatives upload digital photos to support information in their reports
  • Our localization program allows clients to order customized mystery shops with self-selected survey questions and scenarios for individual locations

Quality Field Representatives

We understand that our field representatives (shoppers, auditors, and exit interviewers) are also our clients and our most important commodity. BestMark's coverage is unmatched; our field force exceeds 200,000, and we have coverage in over 10,000 different cities and towns in all 50 states, throughout Canada and in Europe. We also have many more applicants waiting in the wings—ask a mystery shopper which company's shops are most desirable and you'll likely hear “BestMark” as the answer.

Many companies subcontract the field representative hiring, scheduling, and even the quality editing processes out to businesses that handle support services. None of these subcontractors can match BestMark's quality or replace the value of the personal connections we have with our field representatives. BestMark absolutely does not use any outsourced or subcontracted companies, which allows us to maintain vastly superior quality control over our entire operation.